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CWS washroom hygiene product line CWS ParadiseLine receives CMS Purus Award for innovative design and user friendliness
Award for CWS-boco at the CMS Berlin
Duisburg, 25 September 2009. On the occasion of the CMS 2009 Cleaning.Management.Services fair, a jury of sanitary and design
experts presented the CMS Purus Award. The CWS ParadiseLine was distinguished in the category “Sanitary Equipment“. This modern
product line by CWS-boco includes towel, soap and fragrance dispensers and convinced the jury with its innovative design concept
and the best user friendliness. CWS ParadiseLine is the first line of dispensers on the market which can be customised to
meet the individual Corporate Design needs of companies and public institutions. It is even possible to place text or image
motifs on the front panels, making the washroom product line an efficient and completely new medium for advertising. In addition
to its advantages in design and function, the CWS ParadiseLine also stands for environmental protection in the washroom, characterised
by excellent ecological balance.
A panel of sanitary experts, designers and design experts evaluated the submitted products according to the criteria functionality,
design quality and suitability for the target group. They chose the most appealing products in the cleaning industry within
the categories machines, equipment, sanitary accessories as well as management and solutions.
The innovative dispenser line CWS ParadiseLine by the hygiene specialist CWS-boco won the prize in the category “Sanitary Accessories“. In addition to the distinguished design concept, the product line scored points in particular by its consistent user friendliness. The combination of most modern technology and classy design is stingently orientated toward the needs of the user and offers positive effects of comfort. The sensor-controlled dispensers allow completely touch-free use.
The innovative dispenser line CWS ParadiseLine by the hygiene specialist CWS-boco won the prize in the category “Sanitary Accessories“. In addition to the distinguished design concept, the product line scored points in particular by its consistent user friendliness. The combination of most modern technology and classy design is stingently orientated toward the needs of the user and offers positive effects of comfort. The sensor-controlled dispensers allow completely touch-free use.
Sophisticated washroom ambience
The CWS ParadiseLine adds value to any washroom. The front panels in timeless colour finishes as well as in cool carbon or
natural wood looks or with pearl and metallic effects remind the user of materials used in the automobile and furniture industries.
The towel dispenser panels in the “Individual“ version can be fitted with customised images or texts.
In July of this year, CWS ParadiseLine already received the internationally renowned design prize “red dot award: product design 2009“ for outstanding design.
In July of this year, CWS ParadiseLine already received the internationally renowned design prize “red dot award: product design 2009“ for outstanding design.
Modern, functional and environmentally friendly
Andreas Heinze, CEO of CWS-boco International GmbH, says, “The prizes that our CWS ParadiseLine has received this year affirm
our product strategy and emphasise our position as innovation leader in the market. CWS-boco focus on functionality, hygiene,
ergonomics, design and a particular corporate responsibility for the environment. We want to assume a ecological cutting edge
with our environmentally friendly cotton towels and their resources-saving processing.“
Cotton towel rolls can be processed in professional laundry facilities and thus re-used up to 100 times. Industrial laundering uses less water and less primary energy due to efficient processmanagement as compared to normal household laundering. Washrooms with cotton towels appear cleaner and more inviting, as they do not accumulate any paper waste.
Cotton towel rolls can be processed in professional laundry facilities and thus re-used up to 100 times. Industrial laundering uses less water and less primary energy due to efficient processmanagement as compared to normal household laundering. Washrooms with cotton towels appear cleaner and more inviting, as they do not accumulate any paper waste.
Printable images of the CMS Purus Award ceremony are available for download on:
http://www.cws-boco.de/hts/html/de/453437/index.html Further information about the CMS Purus Award on:
http://tinyurl.com/purus-award Further information about the CWS ParadiseLine on:
http://www.cws-boco.de/hts/html/de/4220/index.html Printable images of the ParadiseLine are available for download on:
http://www.cws-boco.de/hts/html/de/240977/index.html
Die CWS-boco International GmbH ist einer der international führenden Anbieter von professionellen Waschraumhygienelösungen
und Textildienstleistungen aus einer Hand.
Dazu gehören die bekannten CWS Handtuch-, Seifen- und Duftspender und innovativen Schmutzfangmatten sowie industriell waschbare Berufs- und Businesskleidung, kundenindividuelle Corporate Fashion Kollektionen, Schutz- und Sicherheitskleidung von boco. Alle Leistungen werden im flexiblen Mietmodell angeboten. Kunden profitieren so von fest kalkulierbaren Kosten sowie einer professionellen Rundum-Betreuung, die die persönliche Beratung, die regelmäßige Wartung der Spendersysteme und fachgerechte, ressourcenschonende Aufbereitung der bereitgestellten Stoffhandtuchrollen, Matten und Bekleidungstextilien mit einschließt.
CWS-boco International verfügt über 18 Landesgesellschaften in Europa und China und beschäftigt weltweit rund 8.000 Mitarbeiter. Der Hauptsitz des Unternehmens befindet sich in Duisburg. CWS-boco ist ein Tochterunternehmen der Haniel-Gruppe, die mit einem Gesamtumsatz von 29,2 Mrd. Euro (Geschäftsjahr 2007) und mehr als 56.000 Beschäftigten eines der weltweit erfolgreichsten deutschen Konzerne in Familienbesitz ist.
Dazu gehören die bekannten CWS Handtuch-, Seifen- und Duftspender und innovativen Schmutzfangmatten sowie industriell waschbare Berufs- und Businesskleidung, kundenindividuelle Corporate Fashion Kollektionen, Schutz- und Sicherheitskleidung von boco. Alle Leistungen werden im flexiblen Mietmodell angeboten. Kunden profitieren so von fest kalkulierbaren Kosten sowie einer professionellen Rundum-Betreuung, die die persönliche Beratung, die regelmäßige Wartung der Spendersysteme und fachgerechte, ressourcenschonende Aufbereitung der bereitgestellten Stoffhandtuchrollen, Matten und Bekleidungstextilien mit einschließt.
CWS-boco International verfügt über 18 Landesgesellschaften in Europa und China und beschäftigt weltweit rund 8.000 Mitarbeiter. Der Hauptsitz des Unternehmens befindet sich in Duisburg. CWS-boco ist ein Tochterunternehmen der Haniel-Gruppe, die mit einem Gesamtumsatz von 29,2 Mrd. Euro (Geschäftsjahr 2007) und mehr als 56.000 Beschäftigten eines der weltweit erfolgreichsten deutschen Konzerne in Familienbesitz ist.
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